Win A Cool Peter Alexander Prize Pack

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It’s a proven fact that dogs look like their owners and so I decided to test this theory in a fun little photoshoot with my favourite furry friend – Chesta (my much-loved retired racing greyhound). It all started when the team at Peter Alexander sent me a gorgeous pair of polka dot PJs to celebrate their 30th birthday – yes pyjama king Peter Alexander has been supplying us with stylish sleepwear for 30 years – crazy right? Inside the parcel was a matching polkadot neckerchief for Chesta. When you send a crazy dog “lady” a fashion gift for herself and one for her favourite pooch there is only one thing to do – get the camera out!  I’ve got a gazillion photos of Chesta but hardly any of us together so this was a great excuse to start snapping. Besides I wanted to see if there was any truth to the notion that dogs and their owners are in fact doggelgangers (oops sorry!).  

What I uncovered was pawsitively fascinating! According to one scientist owners are drawn to dogs that actually look like them. I can’t help seeing the resemblance between my big boy and I below (same brown eyes, long face, long limbs and sleek hair). But that’s where the resemblance begins and ends I’m afraid. If only I could be as gentle, loving, laid-back and speedy as Chesta!  So while I thought I was adopting Chesta because greyhounds make the most amazing pets, perhaps there was in fact another reason for us finding each other. Maybe I was in fact, searching for a mini-me!

Anyway, I thought I’d share some of these fun pics with you and to celebrate a whopping 30 years in business the team at Peter Alexander has given me a super cool gift pack to give away. So scroll down to take a look at my pics and don’t forget to enter to win your very own Peter Alexander PJs at the bottom of this page.

Above: Chesta approves of our matching Peter Alexander set – well at least I think he does. 


Above: “Is it okay if I lie down on the job mum?”

Above: I’ve been a huge Peter Alexander fan from the very beginning – 30 years! 


Above: These cute little confetti PJs are my new summer favourite.


Above: Turns out we both love donuts too!


Above: Looking like your dog if fine by me.



The man behind the famous pyjama brand has always had a passion for animals and has been a regular supporter of animal charities.

Peter’s love for animals started at a young age, however his passion for the welfare of animals started when he met Penelope – his beloved sausage dog, whom he just had to have when he passed her in a pet shop and was horrified to see she had been marked down like a last season frock!

“My dogs remind me every day about what’s important – kindness, honesty, loyalty, lots of love and a big lick!”

Penelope, was Peter’s constant companion and a regular star of many sleepwear catalogues until she went to doggy heaven in 2005. He now owns a super cute little dachshund named Penny, who continues to be a mascot for the brand to this day. He also has two more dogs, Betty and Butch, which although will never replace Penelope do hold a special spot in Peter’s heart.



Sleepwear doesn’t get any cuter or more stylish than Peter Alexander and to celebrate the label’s 30 year domination of stylish sleepwear we’re thrilled to be giving away a super cool Peter Alexander prize pack. The pack includes: the Peter Alexander Confetti PJ set that I’m wearing as well as the neckerchief that Chesta is sporting.

To enter to win simply tell us in the comments below what Peter Alexander PJs would you like to sleep in this summer and click HERE to subscribe to our free Insider newsletter. By the way you can unsubscribe at any time if you change your mind – it just makes it easy for us to contact you if you win. If you’re already a subscriber then great – you only need to comment below.

Everyone who has commented and subscribed automatically goes in the draw to win. A winner will be drawn and announced here on 28 December.

Good luck!



Thanks to everyone who took the time to enter to win. We’re thrilled to announce the super lucky winner is:

Paula Cagney

Huge congrats Paula. Please email your contact deets to along with your size and the team at Peter Alexander will get your prize out to you pronto.