WIN! A Cool New Tee From Eskimo Nell

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Last week I was lucky enough to celebrate Eskimo Nell’s first birthday with a whole group of super cool gals. Eskimo Nell is the brainchild of two bad ass babes Marnie Hillier and Ashleigh Turley and they create some of the coolest tees, tanks and sweaters in the biz. Their message is super cool too – it’s all about encouraging girl power and sisterhood and encouraging us girls to drop the judgement and simply support each other. 

To celebrate their birthday, the dynamic duo schemed and sketched and came up with two fab new designs that speak to the lessons they’ve learnt during their first year in business and to the women they have grown into.

The first design (featured above) is called Mostly Peace, Love and Light & a little bit ‘Go F Yourself‘. This design personifies the Eskimo Nell babe – “she’s all about the love but when it’s time for the sass to come out she knows how to handle her business”.

Above: Eskimo Nell’s bad ass babes Ashleigh and Marnie.


The second design is called *YOU DO YOU* and according to the girls it’s all about living a ZERO JUDGMENT life. “Firstly, with ourselves – us babes are blarrrdy hard on ourselves right!? Time to cut ourselves some slack, be who we truly are and to hell the rest. And of course, zero judgment for other women out there just doin’ their thing, living their lives, giving things a jam – You Do You Boo, You Do You!”

The girls say: “Celebrating our birthday isn’t just about giving ourselves a high-five – it’s about celebrating the incredible community of women in New Zealand and around the world who are flipping the bird to stereotypes and expectations and repping Girl Power, strength in the sisterhood and epic self-love.

“We held a photoshoot with some of the strong, sassy, amazing women who have been champions of our brand and what Eskimo Nell stands for from the beginning. Anika Moa, Bets Gee (Magnolia Kitchen) and Rebecca Keil (Rocky & Ruby Blog) are exactly the type of badass babes that are living life their way and absolutely killing it along the way – total Queens.”

The presale for Eskimo Nell’s new tanks, tees and sweatshirts will run until Sunday, November 5 via their website so if you want to grab yourself one you better get in quick.

Above: Eskimo Nell’s new You Do You design.


Above: Eskimo Nell’s Marnie and Ashleigh with Magnolia Kitchen’s Bets Gee, Rocky & Ruby blogger Rebecca Keil and Anika Moa.



To celebrate Eskimo Nell’s first birthday we’re giving away one of the new Eskimo Nell birthday designs and the exciting news is the winner gets to choose their favourite!

To enter to win simply tell us in the comments below which shirt you’d choose – you can view the entire range HERE and then click HERE to subscribe to our free Insider newsletter. By the way you can unsubscribe at any time if you change your mind – it just makes it easy for us to contact you if you win. If you’re already a subscriber then great – you only need to comment below.

Everyone who has commented and subscribed automatically goes in the draw to win. A winner will be drawn and announced here on Friday 10 November.
Good luck!


Hut thanks to everyone who entered to win. We’re thrilled to announce the super lucky winner is:
Eileen Phillips
Congrats Eileen! Please email your contact deets to along with your size and your fave top from the new collection and the Eskimo Nell babes will get your prize on its way out to you.