Why You Need To Bookmark This Cool New Fashion Site

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Above:  Rosie leather bag from Items of Interest.

 

WHY YOU NEED TO BOOKMARK THIS COOL NEW FASHION SITE

We’ve just discovered this cool Kiwi fashion, beauty and home wares site and we know you’re going to love it as much as we do. Items Of Interest is owned by dynamic Auckland-based mother and daughter team Monique and Sam Lacey. The duo’s design flair (Sam is an award-winning makeup artist and graphic designer, mum Monique an interior designer and painter) really shines through on this site that’s fast becoming a firm favourite here at Style Insider HQ. We recently caught up with Monique and Sam to find out a little more about their cool online store.

Why did you launch Items of Interest?
Items of Interest happened over the phone one day when we were talking about how we’d love to design our own line of handbags (both of us are obsessed!). When we decided to actually start a business together we realised we wanted to include a whole range of items, and so we went out searching for cool, unique products to showcase. We actually started out focusing more on homewares and accessories, and over time we’ve moved more into fashion. We would still love to design a range of handbags though (think leather, studs & spikes)…stay tuned!

 

General

1. Alexandra Leather Bag, $189.

2. Ashleigh Leather Bag, $295.

3. Caroline Clutch, $199.

 

How would you describe Items of Interest in three words?
Stylish, edgy, on-trend.

Which labels do you feature on Items of Interest?
We love to feature up-and-coming labels with a bit of a cult following; labels like RYWS, North, Bowie Accessories and Floss Gloss. We feature labels from Australia, America, Europe & Asia and would love to feature some Kiwi brands soon too!

Who is a typical Items of Interest customer?
While our customers tend to span a wide range of ages, our typical customer is in her early to late twenties, with a keen interest in fashion. Being a mother-daughter team we try to choose items that we both love, and will work for a range of different women.

items

1. RYWS Black Tee, $49.

2. Pioneers Dress, $79.

3. RYWS Black Tee, $49.

4. Raptor Bones Tee, $69.

5. Laurelins Gold Skirt, $69.

 

How often do you get new pieces on the site?
We get new pieces on the site every week. We have an ever-evolving edit of fashion and accessories which are only stocked in limited numbers. This way we can keep our selection fresh and new and it also means you’re unlikely to find all your girlfriends with the same looks.

Do you travel with your job?
One of the perks of having a business like this is the travel!  Trade fairs are a great way to source new products and to find out first-hand what’s happening in the fashion world outside of New Zealand. We also love getting to visit our suppliers and designers to see their design processes first-hand. And if we can fit in a Ricky Martin concert once in while that’s even better!

 

items

1. Ceramic Squirrel Speaker, $68.

2. Retro Studded Headphones, $85.

3. Silver Studded Jewellery Apple, $95.

 

How do you decide what styles to stock on Items of Interest?
This can be a tricky process but for the most part we follow our gut and go with what we want to wear or own ourselves. If there are fights in the office over a new item then that tends to be a good indicator that it’s going to be popular on the website too! As our business grows we are getting a better sense of what our customers love and what they wear – but we also like to push the boundaries and encourage our customers to invest in unique, quality pieces that will stand out in their wardrobes and homes.

How would you describe your own personal style?
Like a lot of mother-daughter teams we share a fairly similar sense of style. We both love a great leather jacket, killer shoes and a statement handbag and we tend to go for more casual, relaxed pieces that can be mixed and matched.

 

items

1. Chunky ID Necklace, $29.

2. Transparent Cuff, $32.

3. Skull Charm Bracelet, $95.

4. Tough Love Cuff, $32.

 

What are your favorite pieces on Items of Interest right now?
There are too many to choose! Given that it’s so cold at the moment we’re loving the bright, digital print pieces from our new label North. Plus nail art is a huge trend at the moment so our range of nail lacquers from Floss Gloss are great to play around with.

What does every girl need in her wardrobe right now and why?
Anything with a bright, bold print. It could be a great shift dress with a digital print to wear over black tights for winter, or a classic t-shirt with a bold logo worn under a blazer. Top it off with a statement necklace and you’re good to go!

 

WIN WIN WIN

To celebrate this fab new fashion find we have a gorgeous Rosie Leather Bag valued at $239 to give away to one super lucky Insider. The bag made from vintage cow leather has a stunning chain shoulder strap and gold pyramid detailing. It has two interior pockets and comes complete with its own dust bag.

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Above: Rosie leather bag from Items of Interest.

To enter tell us why you’d love this bag in your wardrobe then click here to enter. Everyone who has entered and is a Style Insider subscriber will automatically go in the draw to win. A winner will be drawn and announced here next Wednesday (3 July).

Good luck!

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