Demi Lovato Launches A Makeup Collection That’s As Rad As Her

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Actress, singer and all round cool gal Demi Lovato has just launched her first-ever makeup collection and we can’t wait to get our hands on it. Not only is it super-affordable – every product is under US$5 – but it’s getting rave reviews. 

The Lovatics by Demi collection, in collaboration with NYC New York Color, includes a 12-shade neutral eye shadow palette, leap and cheek stains, a mascara and an eyebrow pencil and is all sold exclusively at Target and Walmart in the US.

Demi has dabbled in skincare before with her Devonne by Demi collection but it’s the first time she’s played with colour. 

Demi told Refinery29, “My goal was to create affordable, high-quality makeup that reflects what I normally wear.” 

It looks like that’s exactly what she’s done – now to get hold of some!



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